“First and foremost, shoes must fit the foot perfectly. They should be neither too flashy nor too plain. You need to find the perfect balance. Everyone’s wardrobe should include a pair of shoes for everyday wear and a pair for going out. Shoes for special occasions should be exceptionally beautiful. You can judge a person’s character, temperament, mood, and even political beliefs by the shoes they choose.”

Jimmy Baldinini

The Italian brand Baldinini was founded in San Mauro in 1910 and today specializes in the production of shoes, accessories, and perfumes for men and women.

At the Baldinini boutique, you’ll find diverse collections rich in detail and even a touch of eccentricity. Jimmy Baldinini uses all of this to create and develop new models, which are handmade and embody his creativity. Each new model is more perfect than the last. Here, the highest level of craftsmanship is combined with high-quality materials, resulting in fresh and intriguing designs.

The brand’s history began in a small workshop where shoes were made by hand. These were high-quality, classic-style shoes, custom-made to individual measurements. Soon, the Baldinini family expanded and opened stores throughout Italy.

In 1970, Jimmy Baldinini joined the family business and began introducing avant-garde motifs into shoe design. He released the first pair of shoes with a butterfly-inspired design, and that pair sold out the very same day. The young designer worked tirelessly and released a new model—open-toe clogs—which became a real hit. They were producing 500 pairs of these shoes a day.

With the arrival of Jimmy Baldinini, the shoes took on brighter colors and are now rightfully considered a brand that combines maximum comfort with the utmost glamour that footwear can offer. In the 1980s, Baldinini expanded its production, and the company now manufactures sunglasses, wallets, bags, hats, belts, and watches. The designer managed to move away from the company’s classic concept and elevate it to a new, global level.

Further proof of the family business’s success in the cutthroat world of fashion is that many renowned fashion houses commission Baldinini specifically for shoe design and production. The brand also offers men’s styles, as well as a line of leather clothing and leather accessories.